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Inika Organic Purity Lash Mascara Black 8.5ml

The first Certified Organic and Vegan Mascara with 71% Organic ingredients, the world's highest percentage.

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$49.00
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inika-mascara-purity-black
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  • Australian Brand
  • Plastic Neutral Certified (world first for makeup)
  • Certified Organic, Cruelty Free & Vegan
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A pioneering Mascara that accentuates even the most sensitive eyes with the purest formula. Purity Lash Mascara features 71% Certified Organic ingredients that enrich lashes while imparting full-coverage rich pigment. This world-first formula is enriched with Carnauba Wax for supreme hold, plus nourishing botanical ingredients that strengthen hair fibres.

Lash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects. This Natural, Organic and Vegan formula nourishes lashes, leaving a glossy shine with no clumping or flaking thanks to its Cranberry water base, featuring Vitamins C and A.

Purity Lash Mascara is complete with a tapered wand to gain coverage of the inner and outer lash line. Ideal for the most sensitive eyes and for those searching for a mascara that is truly rich in nourishing Certified Organic ingredients, Purity Lash really is The One!

SHADE - Black

HOW TO APPLY -

Use brush to coat, lift & separate lashes.
Apply around the lower lashes and above the upper lashes using short strokes along the lash line to build up colour.
If you prefer a stronger look, build your mascara up in layers and wiggle the wand in the roots of the lashes through to the tips, ensuring you allow enough time to dry between coats.

Handy Hint: Ensure you don’t pump the INIKA Purity Lash Mascara wand in and out of the container as this can pump air into the mascara and dry it out. Instead, swirl the mascara wand around the inside of the container to really load the brush with product.

SIZE - 8.5ml

PRODUCT ORIGIN - Australian Owned. Made in Italy.

Patch test recommended. Store below 30°C.

Vaccinium Macrocarpon (Cranberry) Fruit Water*, Copernicia Cerifera (Carnauba) Wax*, Glyceryl Stearate SE, Stearic Acid, Propanediol, Ricinus Communis (Castor) Seed Oil*, Pentylene Glycol (Sugar Cane), Honokiol (Magnolia Bark Extract), Tocopherol (Vitamin E), Helianthus Annuus (Sunflower) Seed Oil, C10-18 Triglycerides, Xanthan Gum, Sodium Hydroxide, Galactoarabinan, May Contain (+/-) Iron Oxides (CI 77499, CI 77491, CI 77492).

*From Organic Agriculture, 100% Natural Origin of Total
Certified Cruelty-Free, Vegan and Halal

Inika Organic is the most certified natural makeup brand in the world and was the first certified organic makeup brand in Australia. They have reduced the amount of plastic in their packaging to become more sustainable and their organic mascara range includes long lash in 2 colours, bold lash, curvy lash, a serum and the first certified organic mascara for sensitive eyes containing 71% organic ingredients in the purity option.

A pioneering Mascara that accentuates even the most sensitive eyes with the purest formula. Purity Lash Mascara features 71% Certified Organic ingredients that enrich lashes while imparting full-coverage rich pigment. This world-first formula is enriched with Carnauba Wax for supreme hold, plus nourishing botanical ingredients that strengthen hair fibres.

Lash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects. This Natural, Organic and Vegan formula nourishes lashes, leaving a glossy shine with no clumping or flaking thanks to its Cranberry water base, featuring Vitamins C and A.

Purity Lash Mascara is complete with a tapered wand to gain coverage of the inner and outer lash line. Ideal for the most sensitive eyes and for those searching for a mascara that is truly rich in nourishing Certified Organic ingredients, Purity Lash really is The One!

SHADE - Black

HOW TO APPLY -

Use brush to coat, lift & separate lashes.
Apply around the lower lashes and above the upper lashes using short strokes along the lash line to build up colour.
If you prefer a stronger look, build your mascara up in layers and wiggle the wand in the roots of the lashes through to the tips, ensuring you allow enough time to dry between coats.

Handy Hint: Ensure you don’t pump the INIKA Purity Lash Mascara wand in and out of the container as this can pump air into the mascara and dry it out. Instead, swirl the mascara wand around the inside of the container to really load the brush with product.

SIZE - 8.5ml

PRODUCT ORIGIN - Australian Owned. Made in Italy.

Patch test recommended. Store below 30°C.

Vaccinium Macrocarpon (Cranberry) Fruit Water*, Copernicia Cerifera (Carnauba) Wax*, Glyceryl Stearate SE, Stearic Acid, Propanediol, Ricinus Communis (Castor) Seed Oil*, Pentylene Glycol (Sugar Cane), Honokiol (Magnolia Bark Extract), Tocopherol (Vitamin E), Helianthus Annuus (Sunflower) Seed Oil, C10-18 Triglycerides, Xanthan Gum, Sodium Hydroxide, Galactoarabinan, May Contain (+/-) Iron Oxides (CI 77499, CI 77491, CI 77492).

*From Organic Agriculture, 100% Natural Origin of Total
Certified Cruelty-Free, Vegan and Halal

Inika Organic is the most certified natural makeup brand in the world and was the first certified organic makeup brand in Australia. They have reduced the amount of plastic in their packaging to become more sustainable and their organic mascara range includes long lash in 2 colours, bold lash, curvy lash, a serum and the first certified organic mascara for sensitive eyes containing 71% organic ingredients in the purity option.

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