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Natural Shampoo

Shampoo has one fundamental job: cleansing your hair and scalp. The right formula also depends on your hair type, how often you wash and what else you need from your shampoo.

Our natural shampoo collection includes liquid shampoo, shampoo bars, dry shampoo and clarifying shampoo. You can narrow these down for dry, oily, curly, fine, colour-treated or frequently styled hair. With Australian and international brands across different price points, there are practical choices for a variety of washing routines and ingredient preferences.

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Natural Shampoo

Shampoo has one fundamental job: cleansing your hair and scalp. The right formula also depends on your hair type, how often you wash and what else you need from your shampoo.

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Narrow your shampoo choices to

How to Choose a Natural Shampoo

A useful starting point is to consider how your hair and scalp feel between washes, followed by how frequently you wash, how much styling product you use and whether your hair is colour-treated. Your preferred format and ingredient preferences can then help narrow the selection further. The right shampoo is the one that fits these factors together rather than focusing on one highlighted ingredient.

Choose your shampoo format

Liquid shampoo is the familiar format and offers the widest variety of formulas for different hair types and washing routines. It is applied to wet hair, worked mainly around the scalp and rinsed away.

Shampoo bars are compact solid formulas. Selected bars use reduced or plastic-free packaging, making packaging format another useful point of comparison. Depending on the directions, a bar may be lathered between wet hands or passed gently over wet hair.

Dry shampoo is used between wet washes to absorb excess oil and refresh the appearance of the roots. It can extend the time between washes, but it does not perform the same cleansing role as shampoo and water indefinitely.

Clarifying shampoo provides a more thorough cleanse when oil, styling products or other build-up has accumulated. It is generally selected for occasional or as-needed use according to the particular formula rather than automatically used every day.

Think about your scalp as well as your hair

Shampoo is primarily worked around the scalp and roots, where oil and product residue tend to collect. Your lengths and ends still matter, particularly if they feel dry or are colour-treated, but they may need something different from the roots. For example, someone with oily roots and dry ends might choose shampoo according to their scalp and use conditioner or a treatment through the drier lengths.

Consider how often you wash your hair

Someone who washes frequently may have different preferences from someone who washes once or twice a week and uses several styling products in between. There is no single ideal washing schedule for everyone. Consider how your chosen shampoo fits your existing routine, including whether dry shampoo or periodic clarifying would be useful alongside regular cleansing.

Factor in colour and styling

For colour-treated hair, look for shampoo specifically described as suitable for that use rather than assuming every natural shampoo is colour-safe. Frequent styling and the regular use of oils, sprays or other products may also influence the level of cleansing you prefer. If you are planning a colour change, our Hair Colour & Dye category provides the relevant product choices.

Choosing Shampoo by Hair Type

Shampoo for dry hair

Look for formulas developed with moisture and conditioning in mind. Shampoo is only one part of caring for dry-feeling lengths, so conditioner and hair treatments may be equally important. Avoid expecting shampoo alone to repair hair that has been damaged by colour, heat or physical wear.

Shampoo for oily hair

Choose a formula intended to cleanse excess oil without assuming that the strongest-feeling wash is automatically the right one. A regular shampoo may suit your usual washes, while a clarifying formula can be considered when heavier build-up is present.

Shampoo for curly and wavy hair

Curl routines vary considerably. Some people prefer a lighter cleanse, while others need more thorough removal of styling products. Consider the moisture needs of your lengths, how much product you use and how the shampoo will work with the rest of your curl routine rather than feeling bound to one particular method.

Shampoo for fine or flat hair

Lighter formulas and volumising collections may appeal when you want clean hair without it feeling weighed down. Your scalp and styling habits still matter: fine hair that accumulates product can have different cleansing needs from fine hair washed frequently with little or no styling product.

Shampoo for colour-treated hair

Choose products specifically identified as suitable for colour-treated hair. Natural ingredients or a sulphate-free formula do not, by themselves, establish that a shampoo is appropriate for maintaining your particular colour.

Shampoo for blonde and grey hair

Purple or toning shampoos are made to manage the appearance of unwanted yellow or brassy tones in blonde, lightened or grey hair. Their strength and directions vary, so they may be used differently from an everyday cleansing shampoo.

Compare Natural Shampoo Options

The four shampoo formats serve different roles. You may use one format exclusively or combine a regular shampoo with dry or clarifying shampoo when your washing and styling routine calls for it.

Shampoo type	Commonly suited to	How it is used	Useful to know
Liquid shampoo	Regular wet washing and the widest selection of formulas	Applied to wet hair, worked mainly around the scalp and rinsed	A familiar format with choices for different hair and scalp preferences
Shampoo bar	People who prefer a compact solid format	Lathered in wet hands or applied to wet hair, depending on the directions	Selected bars use reduced or plastic-free packaging and need to dry between uses
Dry shampoo	Refreshing oily-looking roots between wet washes	Applied to dry hair, primarily around the roots	Absorbs excess oil but does not replace washing indefinitely
Clarifying shampoo	Periodic cleansing when heavier build-up has accumulated	Used when needed according to the individual formula	Useful after substantial styling-product use, oil treatments or longer gaps between washes

Do I need both regular and clarifying shampoo?

Not necessarily. If your usual shampoo gives you the level of cleansing you want and you use few styling products, it may be all you need. Clarifying shampoo becomes a useful additional option when oils, dry shampoo or styling products have accumulated and your regular wash is not removing that heavier build-up as readily.

Should I choose liquid shampoo or a shampoo bar?

Neither format is inherently better. Liquid shampoo offers the broadest variety and will feel familiar to most people. A shampoo bar is compact and may appeal if packaging and storage matter to you, although there can be a short adjustment period while you learn how much to use and how best to create and distribute the lather.

Natural Shampoo FAQs

What is natural shampoo?

There is no single universal definition covering every shampoo marketed as natural. The term generally relates to the ingredients or formulation approach, but products can differ considerably. The complete ingredient list provides more useful detail than the word “natural” alone. Organic wording also varies: a shampoo may contain selected organic ingredients, while “certified organic” should refer to a whole product carrying recognised certification.

How do I choose the right shampoo for my hair?

Start with your scalp and roots, then consider your lengths, washing frequency, styling-product use and whether your hair is colour-treated. From there, decide between liquid, bar, dry and clarifying formats. These factors give you a more useful basis for choosing than relying on one featured ingredient or searching for a universal “best” natural shampoo.

Is sulphate-free shampoo better for your hair?

Not automatically. Sulphates are cleansing surfactants, and shampoos both with and without them can vary widely in formulation and performance. Sulphate-free shampoo is a useful preference for many customers, but it does not guarantee that every alternative cleansing ingredient will feel the same. Consider the complete formula, stated hair suitability and how the shampoo fits your washing routine.

Are liquid shampoo, shampoo bars, dry shampoo and clarifying shampoo used in the same way?

No. Liquid shampoo and shampoo bars are generally used with water and rinsed away. Dry shampoo is applied to dry roots between wet washes to absorb excess oil. Clarifying shampoo is a more thorough wet-wash option used when heavier build-up has accumulated. Application and suggested frequency can vary between individual formulas.

Do you have natural shampoo without coconut-derived ingredients?

Coconut-derived ingredients are common in shampoo, particularly among the surfactants used for cleansing. Their source is not always obvious from the INCI ingredient name, so identifying a completely coconut-derived-ingredient-free formula can require information beyond the front label. If you need to avoid coconut derivatives, contact our team with the products you are considering and we can help review the available ingredient information.

Practical Advice for Using Shampoo

A few small changes to washing technique can make a noticeable difference to how easily shampoo spreads, rinses and fits into your routine, particularly when you are changing formulas or formats.

Concentrate shampoo around the scalp

For most washing routines, the roots and scalp are where oil and product build-up collect. Work the shampoo through this area with your fingertips. As you rinse, the lather will move through the lengths, so dry ends do not always need to be heavily shampooed each time.

Use enough water before adding more shampoo

Thoroughly wet your hair before applying shampoo. If the product is not spreading readily, add a little more water and work it through before reaching for substantially more shampoo. This can be especially useful with thick hair or concentrated formulas.

Do not judge cleansing by the amount of foam

Lather can make shampoo pleasant and easy to distribute, but a bigger foam does not automatically mean a better cleanse. Different surfactants and formulas produce different amounts of lather, so focus on coverage, rinsing and how the product suits your routine.

Double cleansing is not essential for everyone

A second shampoo can be useful after heavy styling-product use, an oil treatment or a longer interval between washes. For a straightforward regular wash, one thorough application may be enough. Let the amount of build-up guide you rather than treating two washes as a fixed rule.

Rinse in sections when needed

Thick or long hair can hold shampoo close to the scalp and underneath the lengths. Gently separate the hair into sections as you rinse, paying attention to the crown, hairline and nape before applying conditioner.

Give a new format time, but listen to your scalp

A different texture or level of lather can take a couple of washes to feel familiar, particularly when switching from liquid shampoo to a bar. This is an adjustment in technique, not a “detox” period. Persistent itching, burning, redness or irritation is a reason to stop using the product and seek appropriate advice rather than pushing through.