How to choose La Mav skincare and beauty products

La Mav has products for a range of skin types and concerns, but choosing between them becomes much easier when you look at what each formula is actually designed to do. Start with your cleanser, add a serum or targeted treatment if you need one, then choose your moisturiser. Eye care, exfoliation and masks can be added as optional steps, while La Mav BB Cream, makeup, tanning and body products sit alongside the core facial skincare range.

Choose your La Mav cleanser

La Mav has three facial cleanser formulas. Choose the Sweet Orange Balancing Cleanser if you prefer a refreshing gel cleanser, particularly for combination or oilier skin where you want to cleanse away daily build-up without leaving the skin feeling stripped. The Hydra-Calm Cleansing Crème is the creamier option for dry, dehydrated or sensitive-feeling skin, cleansing while leaving the skin feeling soft and comfortable. For makeup removal or a richer first cleanse, choose the Marula Oil Cleanser, an oil-based formula that helps dissolve makeup, sunscreen and daily grime. If you wear heavier makeup, you can use the Marula Oil Cleanser first and follow with either Sweet Orange or Hydra-Calm as your second cleanse.

Choose a La Mav serum or targeted treatment

This is where you can tailor your routine most closely to what your skin needs. Rather than layering several treatments at once, choose the La Mav serum or booster that best matches your main concern. Look to the Hyaluronic Hydra-Max Serum when hydration is the priority, particularly for dehydrated or moisture-depleted skin. For mature skin and visible signs of ageing, the Collagen Support Bio-Active Serum is the more targeted choice. If uneven-looking tone, dullness or pigmentation is your main concern, choose from La Mav's brightening treatments designed specifically for that purpose. Apply your chosen serum after cleansing and before moisturiser.

Choose your La Mav moisturiser

The moisturisers are easier to compare when you look at both skin type and when you want to use them. Skin Balancing Fluid is the lightest option and is designed for combination and oily-looking skin where you want hydration without a rich or heavy finish. Hyaluronic Moisture Cream is the hydration-focused choice for dry, dehydrated or moisture-depleted skin and can be used morning and night. For mature or dehydrated skin where fine lines are a particular concern, Wrinkle Smoothing Cream provides a richer, more nourishing daytime option.

La Mav also offers more targeted moisturising treatments. The Rumex Day Cream is the one to consider when uneven-looking skin tone and visible discolouration are your priority, while the richer Omega-3 Advanced Night Cream is designed specifically as an overnight moisturiser and works well when you want a more nourishing final step in your evening routine.

Choose your La Mav eye product

There are three dedicated La Mav eye products, so choose according to the result you're looking for rather than automatically adding an eye cream. The Anti Dark-Circle Eye Gel is the lightweight, cooling option for tired-looking eyes and the appearance of dark circles. Choose the Firming Eye Lotion when hydration and firmer-looking skin around the eye area are the priority. The third eye treatment provides another option for shoppers wanting more targeted care for mature-looking skin. Eye care is optional, so if you're happy with your existing facial routine there's no need to add one simply to make the routine complete.

Choose between the La Mav exfoliants

La Mav gives you two quite different approaches to facial exfoliation. The Jojoba Exfoliating Scrub uses jojoba beads for gentle physical exfoliation and is the more straightforward choice when you like the feel of a traditional facial scrub. The AHA Face Exfoliant combines fruit AHAs with fine bamboo particles, making it the more intensive option when dullness, congestion and uneven-looking surface texture are your focus. You don't need both in the same routine; choose the exfoliation style that suits your skin and follow the recommended frequency rather than exfoliating more often for faster results.

Choosing La Mav BB Cream and complexion products

La Mav Organic BB Cream is one of the brand's longstanding hero products and comes in two shades. It provides light, natural-looking complexion coverage in a skincare-style cream, making it a good choice when you want something lighter than a traditional foundation. Apply a small amount and blend with your fingertips, sponge or foundation brush, building the coverage where needed.

If shine is your main concern, La Mav Mattifying Powder can be used to reduce excess shine and create a more matte-looking finish. The Organic Bio-Active Primer goes on before BB Cream or foundation when you want a smoother base for makeup application. La Mav also makes mineral complexion products, so you can choose between the lighter cream finish of BB Cream and powder-based coverage according to your preference.

Choose the right La Mav tanning product

The tanning range is split between face and body. Anti-Aging Face Tan Serum is the dedicated facial option, with a lightweight serum texture and a gradual, buildable result. For the body, choose Gradual Tanning Moisturiser when you want to build colour progressively while moisturising, or Self Tanning Lotion when you're looking for a dedicated self-tan product. The Tan Application Mitt helps distribute body tanning products more evenly, while the Exfoliating Mitt can be used during skin preparation.

Choosing a La Mav Ayurvedic Body Oil

The three Ayurvedic Body Oils share the same basic role of nourishing the skin, but their aromatic profiles give them quite different personalities. Unwind combines oils including lavender, chamomile and neroli and is the obvious choice for an evening or relaxing body care ritual. Nourish has a warmer aromatic profile featuring oils including sandalwood and marjoram, while Uplift uses an aromatic blend including blue tansy and ylang ylang for a fresher body care ritual. Choose according to the scent profile you enjoy as well as how you want to incorporate the oil into your routine.

Putting your La Mav routine together

You don't need every product above. For a simple routine, choose one of the three cleansers, add one serum targeted to your main skin concern and finish with the moisturiser that best suits your skin. Eye care can be added if you want a dedicated eye treatment, while an exfoliant or mask is used occasionally rather than as another daily layer. In the morning, apply your usual sunscreen after skincare and before makeup. Primer is optional, followed by BB Cream or your chosen complexion product. At night, leave out the makeup and sunscreen and use a richer moisturiser such as Omega-3 Advanced Night Cream if that suits your skin.